The easiest way to increase online giving is to tell donors what you need by posting your gift range within or near your donate now button.
How do you determine your “gift range”? Great question! You use a gift range calculator.
In case you’ve never used a gift range calculation, here’s a quick tutorial:
Plug in your fundraising goal at GiftRangeCalculator.com
Post the gift levels provided by your calculation on your website, in your donor solicitations, and use them to encourage your board.
Combine your gift range levels with donor ranking to know how much to ask each donor without leaving money on the table.
As always, I am hoping for your every success!
